Director of Communications - Hong Kong
The Centre for Asian Philanthropy and Society (CAPS) is a uniquely Asian, independent, action-oriented research and advisory organization committed to maximizing private resources for doing good. CAPS works across 18 Asian countries and territories to generate evidence-based insights into how individuals, companies and governments can best address social challenges.
CAPS is seeking to hire a full-time Director of Communications with extensive experience in project management and events, as well as strong marketing, media relations and social media skills for the Hong Kong office. The Director will lead the existing marketing and communications team and report directly to the Chief Executive of CAPS. This role is suited for someone with strategic vision, strong motivation, leadership skills, ability to take initiative and multitask.
Responsibilities
- Develop and execute integrated marketing and communications strategies that leverage CAPS’ research to enhance visibility and impact
- Lead and supervise the existing marketing and communications team and strategies
- Curate and oversee the planning and execution of conferences, workshops, and courses, both in-person and virtual
- Manage vendor partnerships and collaborate with media and agencies for effective outreach
- Maintain CAPS’ digital communications platforms and ongoing social media messaging and engagement
- Produce and edit external communications content, including press releases, partner stories, and executive interviews
- Monitor industry trends and maintain a content calendar to track news and activities relevant to CAPS
- Analyze the effectiveness and engagement metrics of marketing and social media activities
- With the help of an external vendor, monitor and enhance the user experience (UX) and user interface (UI) of the CAPS website, implement SEO best practices to improve website visibility and search engine ranking, conducting regular audits and updates to optimize content
Requirements
- Degree in Journalism, Marketing and/or Communications or related disciplines
- 12+ years of relevant working experience in non-profits, related corporate sectors or PR agencies
- Strong experience in project management, creating and executing marketing campaigns and communications plans
- Experience in digital/social media marketing and event planning/management
- Intellectually curious, with excellent writing and editing skills
- Proficient in Microsoft Word, PowerPoint and Excel. Knowledge in using Canva, Google Analytics is an advantage
- Proactive, entrepreneurial, creative, resourceful, detail-oriented and strong at multi-tasking
- While non-profits experience is not a must, the candidate should demonstrate a strong interest in CAPS’ research and mission
- Fluency in English required. Fluency in additional Asian languages is a plus
More information about CAPS can be found at www.caps.org.
Interested candidates should submit a cover letter and resume to info@caps.org. Please note that only shortlisted applicants will be contacted.